This book has been developed and designed to cater to the needs of professional managers and management students of Universities and Business Schools. It can also be profitably used by the students of BBA, MBA and other professional courses, i.e. Tourism and Hotel Industry and Air Hostess, etc. Salient Features An indispensable book for students of MBA, BBA, B.Com., and other undergraduate and postgraduate courses in Management and Commerce. This book will also be of immense value to practicing managers--both experienced as well as beginners--since it contains a lot of tips and practical advice. Latest thinking in the field of Improving Personality (Means, Measures and Methods). The topics have presented in a simple, concise, and interesting style. Study aids such as case study, tables, charts, figures, questions and so on, have all been included at appropriate places to aid quick comprehension and easy understanding of the subject.